Last Saturday made history for New York as Online Sports betting went live within the state. For sports wagering fans, it was a win as 3 of 8 gambling operators began accepting wagers online. On the other hand, legal online gambling in New York is also a win for NY Sports franchises. This is because New York Sports Teams are Partnering with Sportsbooks to earn even more money.
Of course, having a corporate sponsor is nothing new for sports teams in any country. In fact, it is very common around the world to see teams with gambling logo on their uniform. According to the Sportsbook Pay Per Head industry, sports fans will start to see NY sports teams in gambling ads.
As online sports betting in New York becomes more popular, so will the increase in sportsbook advertisement. For some, the trend is a cause for worries. This is because they to want to see sports with some gambling ads and not gambling ads with sports.
Which New York Sports Teams are Partnering with Sportsbooks?
For those thinking about opening a sportsbook in New York, they will have to compete with big budget brands. As sports betting becomes more familiar in the NY landscape, sportsbooks are competing for attention. The latest NY sports team to receive a sportsbook sponsorship are the Buffalo Bills. The new sponsorship took place last week making it their second gambling sponsor.
Here is a list of current New York Sports Teams and their gambling partners:
- Brooklyn Nets – Betway, FanDuel, and the New York Lottery
- New York Islanders – Betway, Jackpocket, and the New York Lottery
- New York Knicks – BetMGM, Caesars
- New York Rangers – BetMGM, Caesars
For many sports team owners in New York, this is just the beginning of corporate sportsbook sponsorship. Many more NY franchises are expecting some king of sports gambling sponsorship in the future.
At the moment, gambling analysts believe the New York Yankees and the Buffalo Sabers will soon have a sportsbook sponsor. Furthermore, the New York Mets are at the moment in talks with Las Vegas Sands about a possible sponsorship.