Variety is the spice of life and the same rule applies to the sportsbook industry. This is because no two bettors are the same in terms of betting habits and preferences. Therefore, in order to grow, it is imperative for any gambling operation to offer as many gambling options as possible. This brings about an important question any bookie needs to ask themselves, Does Your Sportsbook Offer Enough Variety?
In any given months, there are several different sporting events taking place all over the world. For example, the summer is seen as the slow season for most North America sportsbooks. However, it does not mean that there is nothing to bet on. This is because there are several popular events taking place. These include Wimbledon, the U.S. Open, the NBA Finals and Stanley Cups Finals just to name a few.
In addition, there are several international sporting events to wager on. They can bet on The Tour de France, on the World Games, UEFA Championship and even the Commonwealth games.
Of course, these are just sporting events and does not include other gambling options like online poker and casino games. So, does your sportsbook software and platform offer all of these gambling options? If not, you need to consider adding them.
Does Your Sportsbook Offer Enough Variety? – Why More is Better
Obviously, the more variety your sportsbook offers, the happier your players will be. The trick is figuring out whether your online sportsbook is offering enough to make your players happy. If you have a high turnover rate, then it could be because you do not have enough betting options. Quite often, a player will just leave your sportsbook without telling you why they are leaving. Adding more options is one way to ensure they do not leave.
However, even if your current players are happy with your sportsbook, it does not mean you cannot do more for them. This is because more gambling options, means you can get your players to wager more by touting more betting events.
Offer More for less with PricePerPlayer.com
Adding more betting lines on more sports and adding an online casino and live dealer casino can be expensive. On average, adding an online casino or a live dealer casino will cost a few thousand dollars per month. In addition, the same can be said for adding more sports to bet on.
Needless to say, smart bookies use the PricePerPlayer.com Pay Per Head Sportsbook solution instead of starting a sportsbook from scratch. This is because they charge $5 or less per player while giving you a larger variety of gambling options.
This includes sports betting on all major sporting events and hundreds of live betting options. In addition, your players can enjoy online casino games and even a live dealer casino.
Call us at 1-866-500-4934 or email us at [email protected]player.com for more details